Empowering Equity Empowering Equity is the EIF’s (European Investment Fund) campaign focused on gender equality in the venture capital space. An illustration system embodying the “You can do it” female shape is at the core of the visual identity. Accessories, patterns, and clothing styles can be interchanged to create a wide range of characters. These…
Rotondes: Eye of the Tiger This animation was commissioned by Rotondes for the Fabula Rasa exhibition in Luxembourg exploring contemporary perspectives on traditional fairytales. The brief was to reinterpret a story in a looping 24-frame long animation. My main inspiration was the Jungle Book. I wanted to convey the feeling of being transported inside a…
Fertilitips For this project, I collaborated with Fertilitips, a brand dedicated to providing resources and support on the fertility journey. They needed their website and social media to communicate in an approachable and gentle way, and they asked me to craft their brand illustrations. Homepage banner I designed a homepage banner to depict the fertility…
Sensity Accessibility in product design is a key topic for the creatives at Sensity. They needed to show how their team considers all aspects of accessibility, from writing to design, and from user testing to catering for a diverse range of people. They asked me to illustrate this article to communicate all these points into…
City Scrolls City Scrolls is a start-up focused on providing city guides with travel insights and top attractions. The company needed a brand that is friendly and lively, speaking to both hosts and travellers. City Scrolls offers hotels and Airbnb hosts a free map with top attractions and QR code links. The links leads to…
EIF in my country Layout, creative direction and design for EIF in my country, a series of 27 brochures covering EIF’s activity in each EU country. Every brochure has a unique cover design to reflect the European value of diversity. The design process is different for each country, inspired sometimes by the country’s iconic landmarks,…
Ugly Duck 2024 Ugly Duck is the European Investment Fund’s annual venture capital conference. The theme of this year’s edition had to incorporate a sustainable shift in the mindset of investors and to capture the merging of two audiences: venture capital and private equity fund managers. The visual is made of three components coming together…
Value Illustrations A set of illustrations for the Social Office in Luxembourg, bringing to life the values that define the day-to-day work of social workers. For each of the values, we created a main and a secondary illustration, using an accent colour to define them. The illustrations had to work independently, but also part of…
UNDP Gender Equality The brief was to create a series of infographics on the topic of Gender Equality, as well as a visual identity package for the Gender Equality Conference in Montenegro. Based on data provided by the UN, the infographics capture the essence of the issues faced by women today in various regional and…
Sensity This project is an ongoing collaboration with Sensity, a design and marketing agency, to illustrate their quarterly newsletter. Each newsletter covers a design topic, ranging from copyrighting to UI/UX research. The illustration depicts the subjects in a playful, approachable and human way. Client: Sensity Art Direction: Mark Beever
